When Bethenny Frankel launched The List, an online destination for her favorite things, beauty fans knew they were in for a treat. The reality star–turned–review queen has become the internet’s shopping guru, known for her reviews on everything from luxury finds to drugstore dupes. Whether she’s live-streaming reviews or dropping quick gems on TikTok, you know it’s going to be good—now her holiday gift guide takes the cake.
“I take gift giving seriously, but in a fun way,” Frankel says, adding that she doesn’t believe in throwing random items in a cart just to check a box. The collection includes an impressive 17-themed guides with clever names, such as “Gifts a Hostess Would Brag About,” “For the Person Who Wants to Look Rich in Seat 34B” and “Teen Girl Gifts the Peanut Would Love.” Inside each guide lies a curated collection of Frankel’s top picks paired with her witty anecdotes.
Every single thing included is something Frankel has tried and loved—and we’d expect nothing less from the accidental influencer. For her beauty picks, the Real Housewife vet rounded up her favorite products, tools and cosmetics at every budget. “Gifting feels thoughtful and personal when it is done this way,” she adds. Below are the most exciting beauty finds from Frankel’s 2025 holiday gift guides.
1 / 10
If you frequent Frankel’s TikTok, you know L’Oréal’s Lumi Glotion is one of her staples for looking glowy from head to toe. The original formula comes in a standard cosmetic size, but the extra-large version tops Frankel’s list. She recommends gifting the larger size with a bougie body makeup brush to apply all over for a healthy glow that lasts.
2 / 10
These lip balms are found on Frankel’s under $25 gift guide but have an ultra-luxe appeal. They come in several colors and go on light despite they’re bold appearance. “The color is buildable and adjusts to your skin tone,” she says. Plus, each hue is paired with its own distinctive scent, adding a bit of fun to your typical lip balm experience.
3 / 10
All of Elemis’ cleansing balms melt away stubborn makeup with ease, but this one feels—and smells—like pure luxury thanks to its rose extract. It’s an easy way to zhuzh up a nightly skin-care routine, and it’s guaranteed to thrill any skin-care obsessive on your list.
4 / 10
This eyeshadow palette is a true gem, featuring a mix of soft matte shadows and shimmery ones in rich jewel tones. In fact, that’s exactly why it made Frankel’s list. According to The List, it’s her go-to because it has everything needed for a complete soft glam look, from dinner to date night.
5 / 10
DedCool broke the mold with its “Xtra Milk” layering fragrance. Since its debut, it’s become a cult favorite, spawning new formats like laundry detergent and the enhanced Xtra Milk scent. For Frankel and editors alike, it’s a staple. “This fragrance smells much more expensive than its price point and is unisex, so it’s perfect for gifting,” she says.
6 / 10
The perfect blowout is a gift all its own. This tool makes it easy to be at home in mere minutes, thanks to the thermal brush design. The core of the round brush heats up as you use it, adding fluffy curls and bounce to your hair without the damage.
7 / 10
Frankel’s self-care journey inspired her to create one of the most unique guides in the collection, aptly titled “For the Woman Who Manifests Canceled Plans.”
“This year has been nonstop, so self-care right now means slowing down when I can, spending time with my daughter, and doing small things that make life feel calm again. These salts elevate any nighttime routine. Smells incredible and comes housed in a gorgeous jar that feels truly luxe,” she says.
8 / 10
The List credits this mask with delivering smooth, glowy skin for a fraction of the price of others. The mask offers three modes, including firming and brightening settings. Plus, it features red and blue lights for anti-aging and acne-repairing benefits.
9 / 10
Looking for a chic, travel-friendly skin care set? Enter Rhode’s newest launch. The Rhode Kit comes with the brand’s storied staples for creating Hailey Bieber-level glazed skin. Even better? The goodies are bundled up in a chic bubble bag, perfect for your next trip.
10 / 10
“This is a great gift for the travel extraordinaire. It keeps all of your hair tools organized and looks chic,” says Frankel. The center of the bag features a large zippered compartment perfect for holding flat irons and curling wands, while the smaller pockets are ideal for brushes and combs. Best of all, it folds up into a slim bag that’s easy to carry or pack.
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